Mary Pat Sullivan, CTC, is President of Sullivan Marketing Advisors, a travel industry marketing consultancy.
Mary Pat has been in the leisure travel industry for more than 20 years. She provides marketing and industry relations consulting services for suppliers and retail organizations. Her responsibilities include advisory board building and management, focus group moderation, trade public relations and marketing plans, development of travel agency programs and other services for top travel industry organizations.
Clients include: American Express Travel Related Services, Enterprise Rent A Car, Northstar Travel Media, Passport Online Inc., PhoCusWright, Starwood Hotels & Resorts, Tauck World Discovery, Walt Disney Travel Company, Travel Sciences, Travel Counsellors plc, The Travel Industry Association, and others.
Until January of 2005, Mary Pat was Vice President, Marketing Communications for The Travel Institute. She was responsible for marketing, public relations, event management and media relations for The Travel Institute.
A member of the travel industry publishing community since 1988, Mary Pat was Publishing Director of Leisure Travel News, Travel Counselor Magazine (The Travel Institute’s official journal) and ASTA Agency Management Magazine, and began her career as a beat reporter covering
Mary Pat was on The Travel Institute Board of Trustees for six years. She has held national posts on the Board of Directors of the Travel Industry Association, the national advisory board of the